Rolex Day-Date Nickname: “President” (worn by U.S. presidents, CEOs, world leaders).
Launch: 1956 – first watch to show full day + date at 12 & 3 o’clock.
Case: 36mm or 40mm, 18k gold or platinum only (no steel).
Dial: Iconic day arc (25 languages), date with Cyclops lens.
Bracelet: President bracelet – semi-circular 3-link, hidden clasp.
Movement: Perpetual, in-house, COSC-certified, 70-hour power.
Price (2025): Starts ~$38,500 (yellow gold 36mm).
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