NEW RELEASE
TAG Heuer Formula 1 Automatic Chronograph x Gulf
TAG Heuer and Gulf Oil unite to celebrate motorsport heritage with a striking limited edition timepiece.

Image: source
TAG Heuer continues its enduring legacy in motorsports by unveiling the Formula 1 Automatic Chronograph x Gulf, a limited edition watch that pays homage to the iconic Gulf Oil racing colors. Released on June 29, 2026, this timepiece captures the spirit of racing with its light blue and marigold livery, reminiscent of legendary cars like the Porsche 917K and Ford GT40.
The watch features a full titanium case accented with carbon, ensuring both durability and lightweight comfort—qualities that resonate with its motorsport inspiration. Inside beats an automatic chronograph movement, a nod to TAG Heuer’s pioneering role in racing timekeeping. This collaboration with Gulf Oil not only highlights TAG Heuer’s historical ties to racing but also offers collectors a piece of that storied past.
As reported by Monochrome (https://monochrome-watches.com), this release underscores TAG Heuer’s commitment to blending innovation with tradition, making it a standout choice for enthusiasts of both horology and motorsports.
Source: announcement
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